FREE Join the Growth Community: Cold Outreach Masterclass, Best Practices, SOPs & top-notch community! Access Now →
Best Workflow Automation Software

13 Best Workflow Automation Software To Boost Productivity In 2024

Let’s be honest! We all secretly wish for a magic solution to complete repetitive workplace tasks, right?

Manual data entry is amongst the most tedious corporate tasks. In fact, Zapier reports that 94% of employees perform repetitive, time-consuming tasks. 

Fortunately, you can automate complex workflows with technology. Automation workflow software puts an end to drained time, resources, and productivity. 

Not only that, but you can also promote teamwork, accountability, transparency, and communication with the best workflow automation companies. The right workflow automation software reduces costs and improves customer satisfaction. 

How do workflow automation tools work? What essential features should they have?

Find all these answers and more details here with this blog’s best workflow automation tools. Discover the 13 best workflow automation software and choose the one that best meets your needs.

Workflow Automation Software: Definition & Types 

Workflow automation software makes manual tasks easier and faster. By automating tasks, teams can focus on more important projects and gain insights into their workflows.

Workflow automation benefits businesses by:

  • Automating and starting tasks.
  • Boosting efficiency and productivity.
  • Finding ways to improve processes.
  • Managing and tracking workflows.
  • Collecting useful insights.

Workflow automation software companies use data and a set of rules to mimic human decision-making. 

It typically follows “if/then” logic, meaning “if A happens, then do B.” This system outlines what actions to take after an event, saving time and money.

Types of Workflow Automation Platform

  1. Sales & Marketing – Sales and marketing tools manage data from prospects and customers more efficiently. 

The best automation software has built-in analytics to identify inefficiencies and speed up processes across email, SMS, and social media channels

These automated workflow tools do more than just repeat tasks: they create workflows to send personalized marketing content tailored to the customer.

  1. Project Management – Project management apps are well-known tools for workflow automation. They connect people, data, and resources to streamline processes. 

This workflow automation software system enhances collaboration, manages tasks, and improves work delivery for multiple teams. 

With clear project visibility and open communication, processes become smoother and more efficient.

  1. Finance – Finance workflow automation tools help businesses manage their financial tasks in an organized, compliant, and consistent way. 

They assist with daily activities like processing invoices, approving budgets, handling purchase and expense requests, and making accounting entries.

  1. Customer Services – Customer service workflow tools automatically assign tickets to agents, send automatic replies to common questions, and tag tickets based on the question asked. 

This automated workflow solution allows businesses to resolve customer issues quickly, allowing live agents to focus on more complex problems.

  1. Human Resources – Human resources workflow tools automate paperwork and reduce the need for constant checking, lowering the chance of human errors. They manage new hires, track timesheets, post jobs, and handle time off requests.

13 Best Workflow Automation Software [Tested & Reviewed]

Automation Tool NameBest ForPrice (Starting at)
GrowMeOrganic (Recommended)Boosting Efficiency$39/month
ZapierSoftware Integrations$19/month
MakeWorkflow Maintainance$10/month
UiPathRobotic Process AutomationCustom
Automation AnywhereAgentic AutomationCustom
NintexEnterprise Workflow$25,000/year
Jira AlignEnterprise Business$46,440/year
Tray.ioEcosystem IntegrationCustom
IFTTTContent Creation$3.49/month
ParabolaSpreadsheet Alternative$80/month
BitbucketDeployment Automation$3/per user

Best For Boosting Efficiency: GrowMeOrganic

G2 Rating – 4.7 / 5

GrowMeOrganic is amongst the best workflow automation software for businesses. It streamlines processes and boosts efficiency. 

With an influential workflow designer, it allows users to create custom workflows.

GrowMeOrganic also offers an intuitive dashboard to monitor the progress of each workflow. Besides, its notification system alerts users when actions are required. 

It integrates with popular third-party applications, like Zapier, easily connecting workflows with existing systems.

software to create workflows

Recent User Reviews:-

  • “I have been trying to grow my organic swaps business with little success. But, after I implemented the email marketing automation tool “GrowMeOrganic” things changed. My subscribers are engaging more and my open rate is skyrocketing! I am so glad that I found this software because it really has helped me grow my business in no time.” – G2.
  • “This is an all in one tool for cold outreach, this warms up your email accounts. scrape data from LinkedIn sales navigator and send email sequences. You can then keep track of all the outreach activity.” – G2.
  • “It simplifies setting up email campaigns also helps finds leads in bulk.” – G2.
  • “The software is quite easy to understand, has relatively affordable pricing and offers unlimited credits.” – G2.

Best For Software Integration: Zapier

G2 Rating – 4.5 / 5

Zapier lets you create Zaps or automated workflows. It can automate a task frequently performed or on a schedule. 

Connect Zapier with different web applications and services, like Gmail, Salesforce, and more, to automate repetitive tasks and enhance productivity. 

This automation workflow software also offers filtering, branching, and scheduling, making it ideal for automating complex processes.

workflow powerful automation app

Recent User Reviews:-

  • “Zapier’s automation capabilities are a huge boost. Once a lead is added to the CRM, specific actions are triggered based on predefined paths. For instance, a welcome email is sent, a follow-up task is created, or the lead is assigned to a team member. All of these automated actions ensure timely and consistent and communication with the leads.” – G2.
  • “Zapier can execute our actions at a particular time of our choice. It easily integrates with allmost all of our required apps and services very easily. It doesn’t require us to learn any type of technical skills it uses a simple point and click interface. It supports our complex automation workflows for our complex tasks.” G2.

Best For Workflow Maintenance: Make

G2 Rating – 4.7 / 5

Make helps you create automation triggered by events from hundreds of apps. With Make, you can easily set up an automation that will save you time and money. Its workflow maintenance features are among the best available today. Users often praise its error monitoring, alert features, AI assistant (currently in Beta), and usage analytics.

Automate sending emails, creating tasks, and more. Track the progress of your automation with useful insights from Make and increase efficiency. 

workflow automation for small business

Recent User Reviews:-

  • “Make offers a very simple dashboard for managing and editing our workflow automation using a drag and drop editor. It supports all most all popular apps and services for our scenarios. It allowed our recurring tasks and automated our workflows based on our predefined schedules. It also offers pre built templates for our automation.” – G2.
  • “Make stands out as a remarkable automation tool, offering an exceptional experience in mobile automation, like log SMS, Call. As a developer and someone keen on low-code solutions, I found Make to be a highly valuable addition to my toolkit. Its unique strengths lie in its visually intuitive interface and support for complex flow, making it a standout performer in the realm of mobile automation.” – G2.

Best For Robotic Process Automation: UiPath

G2 Rating – 4.6 / 5

UiPath is enterprise-grade workflow automation software with features like orchestrator and robotic process automation management. 

It is user-friendly and easy to implement, enabling automation through drag-and-drop. 

UiPath also offers an open platform that allows users to access APIs, create custom connectors, and integrate with other applications. 

It provides services, including deployment support, training, and technical support.

workflow automation software market

Recent User Reviews:-

  • “One of the best automation tool and saves time and efforts and reduce human effort to perform any task. Ques concept is very useful to automate the process. easy to setup. UiPath is great tool having good user interface and its open source which its community edition.” – G2.
  • “Coding ability of the tool, host of activities for most common automation, intuitive Orchestrator UI, developer friendly Studio, cloud friendly and easy to setup on AWS. Supports inbuilt coding, writing scripts, hyper automation and coding in python.” – G2.

Best For Agentic Automation: Automation Anywhere

G2 Rating – 4.5 / 5

Automation Anywhere helps businesses automate data entry, document processing, and customer service. 

It features a drag-and-drop interface, an easy-to-use task designer, and AI technologies like natural language processing, image recognition, and cognitive analytics.

Quickly create automated solutions to manage any complex task within your enterprise using Automation Anywhere.

tailored process automation software

Recent User Reviews:-

  • “Based on my experience and knowledge of RPA using Automation Anywhere, I believe that it will significantly impact the future of technology. Its user-friendly UI, low code environment, and seamless integration with other software and inbuilt packages like OCR are attracting new developers to this technology. Additionally, the integration of AI has made RPA more efficient and effective for various applications.” – G2.
  • “Using Automation Anywhere, we can easily create automated bots of smaller and medium scale workflows or processes which helps in increasing productivity by 50 percent. We can easily integrate A360 with other apps for data extraction, web automation. And the accuracy is efficient upto 75-80 percent.” – G2

Best For Enterprise Workflow – Nintex

G2 Rating – 4.3 / 5

Nintex allows teams to collaborate better and streamline workflows. It offers document generation to document management, and its visual designer makes it easy for users to create new workflows. It also comes with an analytics dashboard to analyze and track automated processes.

Nintex integrates with over 300 third-party applications, making connecting with existing systems and services easy. Nintex’s powerful workflow automation capabilities make it a great choice for businesses of any size.

workflow integration tools

Recent User Reviews:-

  • “The tool and interface provides a low-code solution with a shallow learning curve for getting citizen developers and non-IT users quickly upskilled to create simple solutions. For experienced users, advanced features and functions exist allowing greater flexibility to create bespoke workflow actions; create your own connectors to external systems and APIs; apply CSS styling; and incorporate more advanced functions into forms and workflows.” – G2.
  • “Nintex has quickly become a fan favorite at our company. We utilized the application to improve the efficiency of numerous procedures and workflows. It is simple for end users, and the dashboard provides an appealing visual and data for the submitted instances. The options and possibilities are truly limitless, and it has saved time for many of our teams.” – G2.

Best For Compliance: WorkFusion

G2 Rating – 4.4 / 5

WorkFusion provides an AI-powered automation. It offers cognitive automation, process automation, robotic process automation, and workflow automation.

It enables users to integrate easily with popular business applications like Salesforce, Microsoft Dynamics, Oracle ERP, SAP, etc. 

WorkFusion offers a comprehensive library of drag-and-drop widgets that can be used to quickly create powerful workflows. Users can monitor their workflow performance in real-time and take corrective action quickly.

quicker workflow management software

Recent User Reviews:-

  • “The one and only full-fledged enterprise level automation tool in the market with a high level amount of security for PI data. Multi-tier architecture can be easily implemented with this tool.” – G2.
  • “Enterprise platform for Intelligent Automation. There are so many features provided by WorkFusion for development of workflows like bot sources, secrets vault, bcb, data stores etc.” – G2.

Best For Enterprise Business: Jira Align

G2 Rating – 4.1 / 5

Jira Align aligns, streamlines, and optimizes enterprise processes. It offers resource planning, capacity planning, and agile project management features. 

The tool enables teams to track progress, set goals, and measure results.

It also has strong reporting features to help teams understand their performance and make better decisions. 

Jira Align has a mobile-friendly interface, so users can access it from any device. It also works well with other Jira products, making it great for managing large projects.

best software for workflows

Recent User Reviews:-

  • “Jira Align allows you to seamlessly integrate your stories and sprint backlog work directly to Jira. Compared to other tools like Rally, it seems to have native integration. In addition, Jira Align gives you visibility to all aspects of your organization’s Product Lifecycle Management. Not just the items your team is working on, but items across the whole enterprise. This brings significant value to our organization and its work!” – G2
  • “It is easy to use and very intuitive. It allows better ticket tracking and in this way every team member can remain in touch with what other team members are working on. It enables you to drill down and add as many particular tasks as you need under each milestone. In simple words, it’s an amazing project management tool in terms of tracking the milestones and deliverables progress. It is greatly flexible and maintains deliverable backlogs.” – G2

Best For Ecosystem Integrations: Tray.io

G2 Rating – 4.5 / 5

Tray.io builds powerful integrations and workflows quickly and easily. With Tray.io, you can connect hundreds of apps and services, including Salesforce, Dropbox, Slack, Marketo, and more. 

Create powerful integrations with APIs or create custom scripts or code to extend your automation capabilities.

Tray.io is an intuitive solution that requires minimal effort. With its powerful drag-and-drop interface, you can create complex workflows in minutes without coding experience.

the tailored automated workflow tool

Recent User Reviews:-

  • “The UI is great in my opinion! I love being able to clearly follow a diagram that shows how the pieces interact with eachother and being able to drag-drop is fantastic. Tray is one of the few/rare tools that allows for quick start-up and is overall intuitive so that junior technical staff can hop in and field some requests with little training.” – G2.
  • “I like using Tray. I’ve been a user since the beginning! The UI has received many updates and they’ve all been really helpful. I like that you can create a workflow, easily copy it and repurpose it for other services. It because of the powerful template capabilities and nodes that we were able to scale our data sync service to our own customers!” – G2

Best For Content Creation: IFTTT

G2 Rating – 4.6 / 5

IFTTT is an acronym for If This, Then That, and it’s a useful tool for automating actions, creating alerts, and connecting accounts and apps. 

For example, you can create a recipe so that every time you post a new photo on Facebook, IFTTT automatically saves a copy to Dropbox. 

It allows users to create chains of simple conditional statements called “Applets.” These Applets execute simple tasks when specified conditions are met. 

workflow automation saas

Recent User Reviews:- 

  • “IFTTT is very simple to use, even if you have a limited coding background. Its interface is user-friendly and clearly labeled. IFTTT allows me to automate simple tasks, such as copying new calendar events from one calendar to another or automatically backing up photos to another service. IFTTT runs seamlessly in the background daily despite the fact that I don’t even have to think about it.” – G2
  • “I absolutely love the fact that I can create my OWN connections in IFTTT. Yes, there are many recipes that are useful to me, but having a choice in how I connect apps is great.” – G2.

Best Spreadsheet Alternative: Parabola

G2 Rating – 4.9 / 5

Parabola enables users to create automated workflows and processes with drag-and-drop ease. It quickly and easily automates repetitive tasks, eliminating manual processes and saving time and money.

Parabola is a tool for gathering data from across your company and creating automated workflows, making it a great alternative to spreadsheets.

automation collaboration

Recent User Reviews :-

  • “How easy it to get your ideas up and running. The team is super helpful with onboarding and ensuring you have a good understanding of how their software works. Super easy to use, which I did every day for my workflow for several areas of my business.” – G2.
  • “Parabola has made it extremely easy to connect to and work with our clients’ various APIs. We can quickly and easily permute data and then patch the information directly to Webflow’s CMS for live display on sites.” – G2.

Best For Analytics: Kissflow Automation

G2 Rating – 4.3 / 5

Kissflow’s platform has powerful reporting and analytics tools that give you essential insights and track performance. 

Using customizable dashboards, you can easily monitor key metrics and project statuses. The built-in reports provide detailed summaries of processes, workflows, and tasks. Custom analytics allow you to tailor reports and metrics to meet your business needs.

It also comes with various integrations, connecting it to popular tools like Salesforce, Workday, Microsoft Dynamics 365, and more. 

kissflow vs nintex

Recent User Reviews:-

  • “Among the many functions it offers, one of the ones we use and take into account is the data and process analysis that end up providing us with daily reports based on all the information that is being handled at the moment, in this way we can identify in advance any probable inconvenience, which leads us to act in time and have the best possible solutions to have all the important information at hand.” – G2
  • “As the Business Systems Analyst, I manage the workflow design and implementation, and it’s really easy to use, and flexible to suit different workflow process needs. We use kissflow for all document approvals, eliminating paper shuffling across the entire organisation.” – G2

Best For Deployment Automation: Bitbucket

G2 Rating 4.4 / 5

Bitbucket works well with different CI/CD tools, making automating builds, tests, and deployments easy. The pipelines feature automatically handles the whole software delivery process, helping avoid mistakes. 

Bitbucket’s easy-to-use interface and customizable workflows make it a great option for simplifying deployment tasks.

automate complex workflows

Recent User Reviews:-

  • “I enjoy how well it integrates with the rest of the Atlassian suite, beginning with Jira. It also supports an unlimited code repository and several teams working on our projects.It is a cloud-based version control program that does not require installation on our PC.” – G2.
  • “Bitbucket provides a UI based solution for managing git repository. It makes the process of pushing the changes and comparing the changes very easy as it’s all visual.” – G2

Benefits Of Using Workflow Automation Software

Benefits Description
1. Increased EfficiencyAutomating repetitive tasks and processes streamlines operations, leading to faster completion times and improved productivity, allowing employees to focus on more strategic and creative aspects of their work for overall efficiency.
2. Time and Cost SavingsAutomation reduces the need for manual intervention, which leads to significant time and cost savings. Fewer errors and faster turnaround times also result in cost reductions.
3. Consistency and StandardizationWorkflow automation ensures that processes are executed consistently, adhering to predefined standards and best practices. This consistency eliminates variations in output and enhances the reliability of the results.
4. Enhanced CollaborationAutomation software includes features for task assignment, communication, and collaboration. These facilitate seamless cooperation among team members and improve overall teamwork and coordination.
5. Faster Decision-MakingBy automating data collection and analysis, decision-makers can access real-time information, allowing for quicker and more informed decision-making.
6. ScalabilityWorkflow automation can accommodate a growing volume of work without a corresponding resource increase. This scalability enables businesses to handle increased demands and workloads efficiently.
7. Customer SatisfactionStreamlined processes and faster response times improve customer service. Automation can enable businesses to provide timely and accurate customer information, increasing satisfaction and loyalty.
8. Compliance and Audit TrailMany workflow automation solutions maintain detailed logs and audit trails of system actions. This documentation helps with compliance and can be essential for regulatory requirements and audits.
9. Integration with Existing SystemsMany automation tools integrate with existing software and systems, reducing the need for manual data transfers and enhancing the efficiency of the overall ecosystem.
10. Flexibility and CustomizationTop workflow automation software often allows businesses to create custom workflows tailored to their specific needs. This flexibility ensures the software adapts to the organization’s unique requirements and processes.

Is Workflow Automation Application Crucial In The Modern World?

best workflow software

Absolutely, workflow automation is essential in today’s world. Manual processes waste a lot of productivity, are prone to errors, and incur high labor and resource costs. 

Automating workflows integrates smoothly with your existing tools, enhancing productivity

best workflow solution

With the development of AI and LLMs, workflows can be taken to the next level, and we agree on this. 

By automating repetitive tasks, AI and automated workflows save time, reduce errors, and allow you to focus on more important activities, leading to improved efficiency and better overall performance.


Workflow automation is a must for companies striving to scale and expand seamlessly. Leveraging technology to streamline manual tasks not only fuels growth but also ensures operational efficiency. 

Contrary to popular belief, workflow automation isn’t exclusively reserved for tech-savvy individuals. Its user-friendly nature makes it accessible to everyone, simplifying daily tasks and freeing up valuable time. 

By integrating automation into your business processes, you can gain deeper insights, increase productivity, and avoid burnout. 

Enter GrowMeOrganic, a robust solution for orchestrating workflows. This tool excels at task organization, guaranteeing consistent and reliable service delivery. 

Schedule a demo call now to learn more!

With its intuitive interface and functionality, GrowMeOrganic paves the way for frictionless business operations.


  1. What Is AI Workflow Automation?

AI workflows use artificial intelligence to make business tasks that are usually manual and repetitive more efficient. Some businesses even use AI roleplay to simulate complicated situations. Customized chatbots on websites are a popular example. 

  1. Is Workflow Automation The Same As Workflow Management? 

Workflow automation focuses on automating tasks within a workflow, while workflow management involves overseeing and optimizing the entire workflow process, including automation and human involvement.

  1. What’s The Best Automation Software For Windows? 

The best automation software for Windows depends on your specific needs and preferences. Some popular options include GrowMeOrganic UiPath, Make, etc.  They offer robust features for automating various tasks on Windows platforms.

  1. Who Uses Workflow Automation? 

Workflow automation makes organizations more efficient by helping them complete tasks accurately and quickly. It’s a flexible tool applicable across finance, HR, marketing, operations, and sales departments. 

  1. How Do I Choose A Workflow Software?

When choosing automated workflow software, consider your specific business needs, ease of use, integration capabilities with existing systems, and support for automation features.

  1. Which Tool Can Be Used For Automating Workflows?

Various tools automate workflows, such as GrowMeOrganic, Make, Zapier, UiPath, and Jira. 

  1. Does Google Have A Workflow Tool? 

Yes, Google has several workflow tools, including Google Workspace (formerly G Suite), which integrates tools like Google Docs, Sheets, and Drive. It streamlines collaboration and automates workflows within organizations.

  1. What Is The Best Program To Create A Workflow? 

The best program to create a workflow depends on your specific needs and the complexity of your processes. Popular options include tools like GrowMeOrganic, Zapier, and Make. They offer user-friendly interfaces and integrations to automate tasks efficiently.

  1. What Is The Best Workflow Automation Software?

GrowMeOrganic is one of the best workflow automation software. From LinkedIn automation and an intuitive interface to an analytical dashboard, it has great features, making it an exceptional tool. 

About Post Author

You may also like...