Are you a sales rep looking for the best CRM to help you close deals?
Are you an entrepreneur building your own sales team and wanting to find the right CRM platform?
If so, then this blog post is for you! We’ve rounded up twelve of the best CRM for sales reps, explicitly designed with sales reps in mind.
Read on to learn more about these great tools and how they can help you succeed in your career.
Why Your Sales Reps Need a CRM?
Customer Relationship Management (CRM) software is a tool businesses use to help manage customer relationships. It allows companies to store customer data centrally and streamline their sales and marketing processes.
This makes it easier to track customer interactions and keep up with their needs. CRM software also provides insights for sales reps, such as the best deals to pursue and what customers are most likely to buy.
Your sales reps are juggling emails, calls, meetings, and targets – all while chasing new deals. With so much on their plate, they need an efficient way to stay on top of tasks, access client info, and keep track of past conversations.
A good CRM helps them reduce their work so they can focus on what really matters: closing more deals.
What Are The Benefits Of Using A Sales CRM Software?
Sales CRM software can provide several benefits for sales reps –
- It can help store all customer information in one place, making tracking and managing customer relationships easier.
- Sales CRM software streamlines the sales process, creates a sales funnel, and does an in-depth data analysis.
- Some CRM systems offer features such as reporting tools, automated tasks, and lead scoring, which can help to make the sales process more efficient.
- Sales reps can also use sales CRM software to build stronger customer relationships by tracking their interactions, storing notes, and scheduling follow-ups.
In the past, employees were wary of computers, fearing they’d complicate their work. Today, however, it’s hard to imagine tasks without them. Similarly, sales professionals often view CRM software as cumbersome. Here’s what a Quora user says about it.
Top 13 Best CRM for Sales Reps in 2025
Here are our top picks for best software for sales reps –
- Best for Sales Reps – GrowMeOrganic
- Best for Scalability – Salesforce
- Best for Customization Options – Zoho
- Best for Sales & Marketing – Hubspot
- Best for Beginner Level – Pipedrive
- Best for Sales Analytics – Freshsales
- Best for Contact Management- Nutshell
- Best for Reporting – Insightly
- Best for Role-based Access – Microsoft Dynamics
- Best for Setting Sales Goals – Zendesk
- Best for AI-Powered Assistance – SalesBlink
- Best CRM for Small Businesses – Keap
- Best CRM for Project Management – SugarCRM
GrowMeOrganic
G2 Rating – 4.7 / 5
GrowMeOrganic is a powerful CRM designed to help sales reps close more deals. Our intuitive user interface makes managing and tracking leads, contacts, and opportunities easy.
It also offers features, such as sales forecasting, automated lead scoring, and customizable reports. GrowMeOrganic also integrates with other popular software like Zapier, making it easier to manage your data in one place.
Besides, with GrowMeOrganic’s drag-and-drop design, you can easily customize the look and feel of your CRM to fit your unique workflow.
Key Features of GrowMeOrganic Sales CRM:
- Intuitive User Interface: GrowMeOrganic boasts a user interface that is not only easy to navigate but also tailored to accommodate the specific needs of sales professionals. This ensures a seamless experience in managing and overseeing crucial sales activities.
- Lead, Contact, and Opportunity Management: The CRM enables efficient lead, contact, and opportunity tracking, ensuring no potential business interactions are overlooked. This feature empowers sales reps to stay on top of their customer engagements.
- Sales Forecasting: GrowMeOrganic facilitates accurate sales predictions, enabling sales teams to anticipate market trends and plan their strategies accordingly. This forecasting feature enhances decision-making and resource allocation.
- Automated Lead Scoring: The CRM employs automated lead scoring mechanisms, helping sales reps prioritize leads based on predefined criteria. This ensures valuable time is spent on prospects with a higher potential for conversion.
- Customizable Reports: GrowMeOrganic offers the ability to generate customizable reports, allowing sales teams to gain insights into their performance, identify strengths and areas for improvement, and refine their strategies for better outcomes.
- Seamless Integration: The CRM integrates with popular software like Zapier, offering a centralized platform for managing and synchronizing data across various tools. This integration simplifies data management and enhances workflow efficiency.
Pricing:
| Category | Starter | Growth | Pro |
| Price | $49/month | $99/month | $199/month |
| Users | 1 | 5 | Unlimited |
| 1 Account | 5 Accounts | Unlimited | |
| Export | 2,000 Companies | Unlimited | Unlimited |
| CRM + Lead Score | ✅ | ✅ | ✅ |
Our Take:
GrowMeOrganic is a versatile CRM that streamlines sales processes with its intuitive interface and powerful features. Our drag-and-drop customization and seamless integration make it ideal for sales teams looking to close more deals.
Salesforce
G2 Rating – 4.4 / 5
Salesforce Sales Cloud is a powerful CRM software designed to help sales reps manage their customers and close more deals.
With Salesforce, sales reps can easily track customer data, identify sales opportunities, automate sales activities, and streamline the sales process. It also allows sales reps to monitor their performance, track leads, and generate reports.
Additionally, Salesforce provides great customer service and support, so sales reps can get help whenever needed.
Pricing:
| Category | Starter | Professional | Enterprise | Unlimited | Einstein 1 Sales |
| Price | $25/month | $80/month | $165/month | $330/month | $500/month |
| User Limit | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited |
Our Take:
Salesforce is a popular CRM, topping the charts in our recent surveys. It’s a great fit for large sales teams with complex needs.
Zoho CRM
G2 Rating – 4.1 / 5
Zoho CRM is a powerful, cloud-based system that helps sales reps build strong customer relationships. It provides an easy-to-use interface, powerful analytics, and mobile apps that let you access your data on the go.
Zoho CRM for sales reps also offers a suite of features such as email marketing, customer segmentation, and lead management.
With Zoho CRM, you can also create custom reports to track your sales performance and get insights into what’s working and what’s not.
Pricing:
| Category | Standard | Professional | Enterprise | Ultimate |
| Price | $20/month | $35/month | $50/month | $65/month |
| AI | ❌ | ❌ | ✅ | ✅ |
| Data Storytelling | ❌ | ❌ | ❌ | ✅ |
| Multi-User Portals | ❌ | ❌ | ✅ | ✅ |
Our Take:
Zoho CRM is an intuitive, feature-rich platform that helps sales teams build strong customer relationships. With powerful analytics, lead management, and mobile accessibility, it offers everything needed to track and optimize sales performance.
HubSpot
G2 Rating – 4.4 / 5
HubSpot is a powerful software providing sales reps with a single platform for managing customer relationships. With HubSpot, sales reps can track leads, manage customer profiles, and create automated workflows.
It also offers a range of helpful features, such as customer segmentation, customer journey mapping, and customizable dashboards.
HubSpot CRM also integrates with other tools, such as email marketing, website building, and analytics so that sales reps can get a complete view of their customers.
Pricing:
| Category | Sales Hub Professional | Sales Hub Enterprise |
| Pricing | $90/month | $150/month |
| ABM Tools & Automation | ✅ | ✅ |
| Predictive Lead Score | ❌ | ✅ |
Our Take:
HubSpot CRM empowers sales reps to manage customer relationships efficiently. It streamlines sales processes with features like lead tracking and customer segmentation. Its integration with email marketing and analytics tools provides a comprehensive view of customer interactions.
Pipedrive
G2 Rating – 4.3 / 5
Pipedrive is an easy-to-use CRM platform that helps sales teams optimize their sales process. The platform offers pipeline management, contact management, task management, and reporting tools.
It also provides insights into sales performance and customer data. With Pipedrive, sales reps can easily track and manage their leads, close deals faster, and boost their productivity.
The platform also offers automated workflows, email tracking, and integration with other business applications.
Pricing:
| Category | Essential | Advanced | Professional | Power | Enterprise |
| Price | $24/month | $39/month | $64/month | $79/month | $129/month |
| User Limit | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited |
Our Take:
Pipedrive is a user-friendly CRM streamlining sales processes with pipeline management, task automation, and email tracking. It helps sales teams with valuable insights into performance and customer data.
Freshsales
G2 Rating – 4.5 / 5
Freshsales is a comprehensive CRM solution perfect for sales teams. It features a range of automated features, including lead scoring and nurturing, email tracking, and call logging.
It also integrates with various third-party tools, such as Slack and Zapier, to help you get the most out of your sales activities.
Freshsales also offers a range of reporting and analytics tools to track your progress and ensure you are meeting your goals. With its intuitive design and easy-to-use features, Freshsales is a great CRM for sales teams.
Pricing:
| Category | Growth | Pro | Enterprise |
| Pricing | $11/month | $47/month | $71/month |
| Curated Reports | ✅ | ✅ | ✅ |
| Custom Sales Activities | ❌ | ✅ | ✅ |
| Field-Level Permission | ❌ | ❌ | ✅ |
Our Take:
Freshsales is a powerful CRM solution designed to automate the sales process. Its integration with third-party tools and robust analytics make it a top choice for sales teams.
Nutshell
G2 Rating – 4.3 / 5
Nutshell is an easy-to-use sales CRM that helps sales teams close more deals faster. It offers contact management, pipeline view, activities, and sales automation tools.
With Nutshell, you can track leads, contacts, and accounts, as well as assign tasks and manage follow-up activities.
It also has a powerful reporting feature to help you track your progress and customer loyalty. Nutshell gives you the power to automate mundane tasks, so you can focus on closing more deals.
Pricing:
| Category | Foundation | Pro | Power AI | Enterprise |
| Price | $16 | $42 | $52 | $67 |
| Multiple Pipelines | ❌ | ✅ | ✅ | ✅ |
| Email & Calender | ✅ | ✅ | ✅ | ✅ |
| API Support | ❌ | ❌ | ❌ | ✅ |
Our Take:
Nutshell is an intuitive sales CRM that simplifies contact management with pipeline views, automation tools, and task management. Its robust reporting helps track progress and build customer loyalty, making it a great tool.
Insightly
G2 Rating – 4.2 / 5
Insightly is a comprehensive CRM solution tailored for small and medium-sized businesses. It offers various features such as contact and lead management, project management, task automation, sales forecasting, and more.
Insightly’s user-friendly interface makes it easy to learn and use, and its pricing plans are highly affordable. With Insightly, sales teams can track leads, progress opportunities through the funnel, and maintain customer relationships with ease.
Insightly also offers powerful integrations with popular business tools like Gmail, Slack, and QuickBooks to help you streamline your processes even further.
Pricing:
| Category | Plus | Professional | Enterprise |
| Pricing | $29/month | $49/month | $99/month |
| Lead Management | ✅ | ✅ | ✅ |
| Comprehensive Audit | ❌ | ❌ | ✅ |
Our Take:
Insightly is a versatile CRM perfect for small to medium-sized businesses, offering easy-to-use features. It’s affordable pricing and seamless integrations with tools like Gmail and Slack make it a great choice.
Microsoft Dynamics 365
G2 Rating – 3.9 / 5
Microsoft Dynamics 365 is an enterprise CRM platform that provides a comprehensive suite of tools to help sales teams manage customer relationships, track sales performance, and collaborate with customers. The platform offers role-based access control, automated workflows, contact management, and more features.
It also offers integration with Microsoft’s Office 365 suite of applications, so you can access the data you need from anywhere. Microsoft Dynamics 365 also integrates with third-party applications like Slack and GitHub to offer even more collaboration options for sales teams.
The platform’s adaptability and scalability suit businesses of all sizes, from small startups to large enterprises. The increasing reliance on data-driven decision-making and the need for streamlined operations have driven the demand for Dynamics CRM.
Furthermore, the ongoing enhancements in AI and machine learning capabilities within Dynamics 365 will provide sales teams with even deeper insights and predictive analytics, thereby boosting productivity and customer engagement.
Pricing:
| Category | Dynamics 365 Sales Professional | Dynamics 365 Sales Edition | Dynamics 365 Sales Premium |
| Pricing | $65/month | $95/month | $135/month |
| Reporting & Dashboard | ✅ | ✅ | ✅ |
| LinkedIn Sales Navigator | ❌ | ❌ | ✅ |
| Custom Apps | ✅ | ✅ | ✅ |
Our Take:
Microsoft Dynamics 365 simplifies customer relationship management with tools like automated workflows and role-based access. Its seamless integration with Office 365, Slack, and GitHub enhances collaboration, while AI-driven insights and predictive analytics boost productivity and customer engagement.
Zendesk
G2 Rating – 4.3 / 5
Zendesk is a customer relationship management (CRM) platform that helps sales teams manage and track customer interactions. It offers powerful features such as automated ticketing, customer segmentation, and analytics.
The platform also allows sales reps to create custom reports and dashboards to understand better how their customers engage with their products and services. Zendesk also provides a range of integrations with other popular CRM platforms, allowing sales teams to access data from multiple sources.
Zendesk’s intuitive interface makes it easy to track conversations and take action quickly. With Zendesk, sales teams can easily manage customer relationships, identify potential customers, and track the performance of their sales reps.
Pricing:
| Category | Sell Team | Sell Growth | Sell Professional |
| Pricing | $25/month | $69/month | $149/month |
| Robust APIs | ✅ | ✅ | ✅ |
| Sales Forecasting | ❌ | ✅ | ✅ |
| Task Automation | ❌ | ❌ | ✅ |
Our Take:
Zendesk is a versatile CRM platform that simplifies customer management with automated ticketing, customer segmentation, and analytics. Its user-friendly interface and custom reporting tools empower sales teams to track interactions and boost performance.
SalesBlink
G2 Rating – 4.5 / 5
Sales Blink is a sales CRM and productivity tool designed to help sales teams close deals faster. It offers a powerful suite of features including contact management, lead tracking, sales automation, analytics, and reporting.
With Sales Blink, you can manage customer relationships, automate your sales processes, and gain valuable insights into your sales performance.
It helps you quickly find and track prospects, nurture leads, and close deals faster. Sales Blink also includes powerful analytics and reporting capabilities to give you the insights to make better decisions and optimize your sales process.
Pricing:
| Category | Scale | Growth | Business |
| Pricing | $25/month | $79/month | $179/month |
| Emails | Send upto 6000 | Send upto 50,000 | Send upto 100,000 |
| Unified Inbox | ✅ | ✅ | ✅ |
| Team Reports | ❌ | ❌ | ✅ |
Our Take
Sales Blink is a comprehensive sales CRM. It helps teams manage prospects efficiently, close deals faster, and make data-driven decisions to optimize performance.
Keap
G2 Rating – 4.2 / 5
Keap used to be called Infusionsoft, and it helps businesses with sales and marketing. It’s like a smart tool that does different tasks automatically. In the past, Infusionsoft was for big businesses, while Keap was mainly for small businesses.
The good things about Keap are that it helps businesses make web pages where they can get people’s information, and it also helps figure out which people might be interested in buying. It’s good at keeping in touch with new potential customers.
It can also send emails automatically when certain things happen, and sales teams can use it to talk to customers in different ways. Keap also has tools that show how things are going and what might happen in the future.
On the other hand, Keap might cost too much for individuals or very small businesses. It doesn’t connect with many other apps like some other tools do.
Pricing:
| Price | Number Of Users |
| $299/month | 2 |
| $338/month | 3 |
| $377/month | 4 |
Our Take:
Keap makes capturing leads easier and engaging with potential customers. Its email automation and customer communication features are great for small to medium businesses, though the high cost and limited app integrations could be drawbacks for smaller teams.
SugarCRM
G2 Rating – 3.8 / 5
SugarCRM is a bunch of tools to help businesses make customers happy. It started in 2004 and many people use it, over 2 million. It’s based in California.
The good things about SugarCRM are that it helps with marketing, sales, and taking care of customers.
You can choose what parts you need. One piece, Sugar Sell, helps sales teams know more about customers by looking at social media. This makes customers like you more. It also works with Gmail and Google Calendar, and it can do things automatically to help with sales.
Another good thing is that it connects with LinkedIn Sales Navigator. But, it needs at least 3 people to start, so it could be better for individuals, and you need some time to learn how to use it well.
Pricing:
| Category | Essentials | Standard | Advanced | Premier |
| Price | $19/month | $59/month | $85/month | $135/month |
| Collaboration & Team Work | ✅ | ✅ | ✅ | ✅ |
| Generative AI | ❌ | ❌ | ✅ | ✅ |
Our Take:
SugarCRM is designed to enhance marketing, sales, and customer service for businesses. However, its learning curve and minimum team size of three could be limiting for smaller teams or individuals.
As Graham Richardson points out, choosing the best CRM depends on the user’s needs and their specific business or industry. It’s crucial that the CRM adapts to the business processes and requirements, rather than forcing the business to conform to the platform.
What Do Sales Reps Expect From Their CRM?
Sales reps need a CRM that works as hard as they do. From simplifying tasks to providing valuable insights, they expect tools that help them close deals faster. Let’s see what makes a CRM truly valuable for sales teams.
Artificial Intelligence
With an AI assistant pulling customer data from your sales records, they’ll spend less time hunting for info. AI can predict deal wins, spot pipeline issues, and gauge customer sentiment. It helps them stay on top of tasks, access client details, and recall past interactions. In short, AI-powered CRMs boost productivity.
Minimal Data Entry
Sales reps want a CRM that handles data entry so they can focus on their strengths. Automating data entry also ensures more accurate information.
Sales Content Management
A solid CRM with sales content management helps your team easily create, organize, and fine-tune all their sales materials in one place. From proposals and slide decks to contract templates and best practices, everything’s covered!
Easy To Use
A CRM should simplify life for your sales reps, not complicate it. It needs to adapt to your business processes and fit how your team works, not force them to change.
Better Time Management
With an integrated calendar, sales reps can level up their time management. By syncing with their CRM, they can prioritize tasks better and focus on closing more deals efficiently.
Still confused? Take this advice from Jeroen, and you will be good to go.
Conclusion
Finding the right CRM can be a game-changer for your sales strategy. Whether you’re looking for robust automation, seamless integrations, or intuitive interfaces, there’s a CRM on this list designed to elevate your performance.
In 2024, the best CRMs are more than just tools; they’re your competitive edge. GrowMeOrganic stands out as a top CRM because it combines powerful automation with ease of use, making it perfect for sales reps.
So, choose wisely, and watch your sales soar!
Frequently Asked Questions:-
Q 1. What is CRM in sales rep?
CRM in sales rep stands for “Customer Relationship Management” for sales representatives. It’s like a digital tool that helps salespeople keep track of their interactions with customers.
With CRM, sales reps can remember important details about customers, know what they’ve bought before, and even schedule follow-up actions. It’s like a helper that makes sure salespeople don’t forget important things and can do their job better.
Q 2. What Are The 3 Types Of CRM Systems?
- Operational CRM: This helps with day-to-day tasks like managing customer data, sales, and support.
- Analytical CRM: This one is like a thinker. It analyzes customer data to help make better business decisions.
- Collaborative CRM: Think of this as a sharer. It helps different company parts, like sales, marketing, and customer service, work together and share information.
Q 3. Who Uses CRM Sales Software?
Sales teams, marketing departments, and customer service reps use CRM sales software to manage leads, track interactions, and improve customer relationships. It’s helpful for any business focused on boosting sales and customer engagement.
Q 4. How Much Do CRMs For Sales Cost?
The cost of sales CRMs can range from free options to premium plans, starting from a few dollars to hundreds per user per month. Pricing depends on features, users, and customization needs.
Q 5. Which CRM Is Best For Sales?
The best CRM for sales depends on your specific needs. Still, popular choices include GrowMeOrganic for its lead management, HubSpot for its interface, and Pipedrive for its sales-focused features.
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