Selling to big banks
How Sam and CarPay-Diem team contacted retail banks in Germany and generated 20 positive replies.
164
New Contacts Reached
60%
Open Rate
43%
Reply Rate
Step one email
Subject line: Innovation & Open Banking at {{companyName}}
{{Civility}} {{lastName}},
I am writing to you because {{icebreaker}}
It is difficult today to invest in digitization projects without accepting high costs and uncertain added value. Nevertheless, the banks are changing and no longer only offer banking services.
At CarPay-Diem, we have developed a solution that allows you to make payments at petrol stations from the vehicle using your smartphone. Our service is integrated directly into the bank app. With every transaction, a commission is generated for our banking partners and, at the same time, our partners’ customers are offered a service with high added value. We already work with the Belgian bank Belfius and the Luxembourg bank BIL.
I would be very happy to speak to you about this topic and explain what possible cooperation could look like.
Can I reach you in the next few days?
I thank you in advance.
With kind regards,
Step two email
{{Civility}} {{lastName}},
I am writing to you because I have not yet received any feedback on my previous e-mail.
The upheaval in the banking world towards open banking is becoming more and more noticeable. An interview with Florent Istace, Head of Beyond Banking at Belfius, reports how the service provided by CarPay-Diem enabled them to transition to Open Banking.
Would you be ready for a conversation in the next few days?
I thank you in advance.
Step three email
Shared by Sam
at CarPay-Diem
